Seth Bradshaw, Ph.D.

Assistant Professor at Lewis-Clark State College

Seth Bradshaw (Ph.D., University of Arizona) is an Assistant Professor of Communication Arts. He teaches courses in advertising, strategic communication, social media, public speaking, argumentation, and research methods. His research focuses on political communication with an emphasis on identity, emotion, and public opinion.

Research Interests

Political Communication, Mass Communication, and Civic Engagement

His program of research examines: (a) the effects—or lack thereof—of news media and elite discourse on audiences, (b) attempts by leaders to strategically drive media coverage and shape public opinion, and (c) decision-making during campaigns.

Selected Publications

Bradshaw, S. C., Coe, K., & Neumann, R. (2014). Newspaper attention to major presidential addresses: A reexamination of conceptualizations, predictors, and effects. Communication Reports, 27, 53-64. doi: 10.1080/08934215.2013.858760

Coe, K., & Bradshaw, S. C. (2014). Toward a fuller understanding of the echoing press: Presidential addresses and the New York Times, 1933-2013. Communication Theory, 24, 272-290. doi: 10.1111/comt.12037